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The Beatles Are Coming! The Birth of Beatlemania in America

Bruce Spizer has written eight books on the Beatles and is considered one of the world’s leading experts on the group. His audio/visual presentation covers the convoluted story of how Beatlemania evolved in America over 50 years ago with multiple images, music and interview clips. Along the way, you will learn why Capitol Records turned down the Beatles four times, how the Beatles ended up on a Chicago-based label specializing in gospel and R&B recordings, who the first disc jockey to play a Beatles record in America was, what prompted Ed Sullivan to book the Beatles for three shows at a time the group was virtually unknown in America and how Beatlemania in America was jumpstarted by Walter Cronkite, along with a 15-year-old girl from Maryland and a disc jockey from Washington, DC.  After the presentation, Spizer will be available for a book signing.

  • The Grammy Museum
    • Jan. 28, 2014 - 7:30 PM
  • 7:00pm
  • Admission is free; reservations required. Members receive priority seating. To reserve your seats, please e-mail programs@grammymuseum.org.